Any Giving Tuesday: Supporting our Fundraising Teams Through Digital Analytics
www.superpowers4good.com
This story was originally published here by Gillian Eigo November 28, 2019 Since its launch in 2012, Giving Tuesday has fundamentally changed year-end fundraising. Created by the 92nd Street Y and the United Nations Foundation as a way to counteract the commercialization of the post-Thanksgiving period, it raised approximately $10 million in its first year, with about 2,500 organizations participating.¹ In the years since, both of those numbers have grown exponentially, with 2018’s Giving Tuesday raising over $400 million across more than 150 countries.² You can join in by
Any Giving Tuesday: Supporting our Fundraising Teams Through Digital Analytics
Any Giving Tuesday: Supporting our…
Any Giving Tuesday: Supporting our Fundraising Teams Through Digital Analytics
This story was originally published here by Gillian Eigo November 28, 2019 Since its launch in 2012, Giving Tuesday has fundamentally changed year-end fundraising. Created by the 92nd Street Y and the United Nations Foundation as a way to counteract the commercialization of the post-Thanksgiving period, it raised approximately $10 million in its first year, with about 2,500 organizations participating.¹ In the years since, both of those numbers have grown exponentially, with 2018’s Giving Tuesday raising over $400 million across more than 150 countries.² You can join in by