#495: Johnson & Johnson’s CaringCrowd Offers Crowdfunding for Public Health Efforts
Never miss another interview! Join Devin here: http://bit.ly/joindevin. Read the full GoodCrowdinfo article and watch the interview here: http://bit.ly/2hwsNKp. Subscribe to this podcast on iTunes by clicking here: http://bit.ly/ymotwitunes or on Stitcher by clicking here: http://bit.ly/ymotwstitcher. -------------------- Johnson & Johnson, the pharmaceutical behemoth, operates CaringCrowd, a crowdfunding site for global public health initiatives. The platform provides a way for nonprofits and others working in public health to seek funding for their projects. Derek Fetzer, the Director of the program, notes that public health initiatives are chronically underfunded. “A considerable portion of the world does not have access to health care and many local organizations are ideally positioned to help. They possess unique knowledge of the communities they work with, thus understanding which interventions will truly make an impact on the lives of vulnerable populations. However, these organizations face a critical challenge: funding.” Derek explains that the goal isn’t just to scale up what’s already working, but to drive innovation. “We developed CaringCrowd, a crowdfunding platform, to enable collaboration on global public health challenges, foster innovation, and support funding that can help get needed resources to people faster and more efficiently.” The J&J team screens the projects to ensure that they align with corporate values. “All submitted projects are reviewed by a team of advisors to ensure they fall within our definition of public health. CaringCrowd is sponsored by Johnson & Johnson and does not charge a fee.” As the effort is relatively new, the challenge they face is building the critical mass needed have the intended impact, Derek says. “The platform has recently launched and we are diligently building awareness of the platform. Towards this end, we are active on social media and get involved in events (e.g., we were present at the Global Citizen Festival in September 2016).” -------------------- Read the full GoodCrowdinfo article and watch the interview here: http://bit.ly/2hwsNKp. Need a crowdfudning speaker? Learn more about Devin Thorpe at http://crowdfundingspeaker.org.