#326: ’10 Things For’ Campaign Tells Us How To Help Today
November 19, 2015 - Read the full Forbes article and watch the interview here: http://bit.ly/1QNOUJi. Subscribe to this podcast on iTunes by clicking here: http://bit.ly/ymotwitunes or on Stitcher by clicking here: http://bit.ly/ymotwstitcher. Have you ever wanted to do something to make the world a better place but didn’t know what? The new “10 Things For” campaign is trying to ensure you always know what to do. Emily Paxman, founder of the campaign, says, “There is a tremendous amount of goodwill in the world, as evidenced by the large number of people who draw awareness to the issues they’re passionate about by posting articles on Facebook, Twitter, and other social media platforms. While raising awareness can be valuable in the long-term, it often does nothing to alleviate immediate suffering in the here and now.” Coby Vail, director of campaign research, adds, “In the Information Age, everyone is becoming more aware of the problems that plague the planet on a daily basis. With so much to do, it can be hard to hone in on one problem and find a meaningful way to contribute, whether that be money, time, or talents.” Emily notes, “We are working to find and share creative ways that individuals can make a difference. Not everyone has the time to go build a house in Mexico, or the money to sponsor a child. By providing a healthy mix of small, easy ways to help with more traditional forms of charity, we want to help put people who want to make a difference to work.” “The 10 Things Campaign makes it easier for people to get involved by selecting a cause every three weeks, providing education and 10 meaningful activities you can do to make a difference. We interview activists working on each cause in order to get the most effective activities for our followers to participate in and make a dent in the problem at hand,” Coby adds. Emily is convinced that enough small acts will change the world. She says, “If all of our followers pick something from our list of ten things to do each month, they will be making someone else’s life better, even though that difference may be small. Ultimately, if enough people feel empowered to help, those small things add up, and the world begins to change.” “How do you eat an elephant? One bite at a time,” Coby concludes. Please consider whether a friend or colleague might benefit from this piece and, if so, share it. Read the full Forbes article and watch the interview here: http://bit.ly/1QNOUJi.